Sales Representative Job Description

The Sales Representative Job Description is a comprehensive list of typical job duties and expectations. It covers the most basic and essential functions that a Sales Representative will be responsible for once hired, as well as the experience or skills they’ll need to excel in this position.

About the Sales Representative Position

We’re seeking a driven and responsible Sales Representative to join our sales team. As a Sales Representative, you’ll be responsible for generating leads, providing top-notch customer service, and meeting all sales goals. 

To succeed as a Sales Representative, you’ll need excellent communication skills and a desire to provide our customers with the best possible experience while they work with us. Previous sales experience is also a plus.

Sales Representative Responsibilities

  • Generate potential sales leads through email, by phone, or in person
  • Stay knowledgeable about products and services to give accurate information to potential customers
  • Market products or services to potential customers
  • Promote certain products as directed
  • Negotiate deals to secure a sale
  • Assist customers with questions and complaints, working to understand their needs
  • Give sales presentations to small and large groups
  • Work alongside other departments, such as marketing, to formulate sales plans
  • Submit orders and take payments
  • Meet or surpass all sales goals
  • Prepare [daily/weekly/monthly/quarterly] reports for management

Sales Representative Requirements

  • [1+] years experience as a Sales Representative or in a similar role
  • High school diploma or equivalent required, BA in marketing, business, or related field preferred
  • Understanding of essential sales principles
  • Excellent customer service skills with an ability to quickly build rapport with potential customers
  • Strong communication skills, both verbal and written, with great persuasion skills
  • Must be able to work as a team player in a fast-paced environment
  • Working knowledge of computers and computer software, including Microsoft Office Suite and POS systems

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Frequently Asked Questions

What makes a good Sales Representative?

To be a good Sales Representative, you’ll need to be highly motivated to reach sales goals. Through using excellent customer service and persuasion skills, you’ll make closing a deal look like it’s a piece of cake!

Who does a Sales Representative report to?

A Sales Representative typically reports to a sales manager or sales director.

What is the salary range for a Sales Representative?

The salary range for a Sales Representative is $45,000-$75,000.

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